Creative pregnancy announcement ideas

Learning you’re pregnant can be one of the most thrilling moments in your life, and sharing the news with your family, friends and colleagues can be part of the magic too. Read on to find out when and how to announce your pregnancy and discover some fun, cute and even funny ways to deliver the news.

When Should You Start Announcing Your Pregnancy

Sharing the news of your pregnancy can be almost as exciting as finding out you’re pregnant; but deciding when and how to announce your pregnancy is a very personal choice.

You may want to shout it out from the rooftops or you might not feel ready to let your secret out just yet. There isn’t any particular way you’re supposed to feel or behave when pregnant and every mum-to-be and pregnancy is unique.

The good news is, the secret is yours to keep for a while yet if you so choose as you might not start showing an obvious bump until around the end of the first trimester or even later.

Many mums-to-be also feel it’s safer to hold back on announcing their pregnancy until they’ve reached the second trimester, when the risk of miscarriage is lower.

The choice about who to tell and when is entirely yours. If you’re undecided or uncertain about when the right time might be, it may help to discuss your concerns with your midwife.

In Summary

When you announce your pregnancy is up to you, although some mums-to-be prefer to wait until reaching the second trimester before telling their wider circle.


How to Announce Your Pregnancy

A big factor in when (and how) you make your pregnancy announcement could be who you’re telling. Before broadcasting the news far and wide, think about who you want to tell, and in what order, and – of course – how you actually want to make your pregnancy announcement.

You could spill the beans in person, over the phone or by sending a pregnancy announcement card. And let’s not forget all the digital ways of putting the message out there, from texts and email to your favourite social media platforms.

Here are some ideas of who to tell about your pregnancy and how:

  • Partner. Your partner will likely be one of the first people you tell – if you didn’t find out together. Here are some great ideas for telling your partner that you’re pregnant.

  • Parents and immediate family. Every situation is unique, but you might like to tell the news to your parents and your partner’s parents – the grandparents-to-be – in person. The same might go for other family members you’re close to. Of course, if relatives live far away, a phone call or video chat is also bound to be appreciated.

  • Extended family. Consider delivering your pregnancy announcement to extended family members (such as aunts, uncles and cousins) either in person, by phone call or video chat, or with a personalised pregnancy announcement card.

  • Closest friends. You might like to tell your best friends individually (in person or on the phone) or organise a group lunch or dinner where you surprise your friends all at once.

  • Boss and colleagues. When you’re ready to announce your pregnancy at work, your boss should be the first to find out. It may be better to inform your boss or HR department sooner rather than later about your pregnancy, as once your employer knows that you’re pregnant you’re entitled to health and safety protection at work. To make sure that you get all the maternity benefits you’re entitled to, it’s important to tell your employer that you’re pregnant at least 15 weeks before your due date (or as soon as possible if you don’t find out you’re pregnant until after this time). Ask your midwife for more information about your rights at work, maternity leave and pay and other pregnancy benefits. Your partner may also be entitled to paternity leave.

  • Acquaintances and everyone else. These could be neighbours, people you only see occasionally or friends that you usually only connect with once in a while. One of the best ways to announce your pregnancy for this group of people could be via social media. Of course, you can also choose to tell them in person the next time you bump into one of them at the local coffee shop!

In Summary

Your partner will probably be the first to know, and it’s common to let the members of your immediate family and close friends know first before broadcasting the news far and wide. Your employer needs to know at least 15 weeks before your due date.


Pregnancy Announcement Ideas
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Pregnancy Announcement Ideas to Surprise Your Partner

If you didn’t find out about your pregnancy together, there are plenty of ways you could plan a surprise announcement for your partner. Here are some ideas to give you inspiration:

  • Say it with coffee. Get your partner’s day off to a great start! Serve your partner a cup of coffee in a new mug with a personalised message such as ‘New Parent in Training’ or perhaps something a bit cheekier, like ‘Wake up and Smell the Nappies!’

Pregnancy announcement for your partner
  • Share your positive pregnancy test. Place your pregnancy test in a gift box and let your partner open it during a date night or some other special time.

  • Hide the pregnancy test in plain sight. Think of a place where your partner is bound to spend a lot of time, such as the kitchen or bedroom and wait for him to come across the surprise.

  • Record the reaction for posterity. Whichever way you break the news, you might like to capture your partner’s reaction on photo or video. Leave a strategically placed laptop with the lid open and the camera recording when you break the news, or simply record the moment on your phone. Alternatively, surprise your partner with the news in a photo booth while multiple pictures are automatically taken. You’ll treasure the strip of images forever, and your little one will also love seeing them in a few years’ time.

  • Play ‘guess the object’. This could work well if you and your partner like to play games. Give your blindfolded partner a section of baby items such as bibs, nappies, baby food, baby oil and so on, to touch, taste and smell as part of a ‘guess the object’ game. Your partner will figure out what you’re trying to say eventually.

  • Play a game. If you have a regular game night, work your pregnancy announcement into one of the games. Good options are charades, celebrity heads (where instead of being a celebrity, your partner is ‘pregnant’) or spelling out your message with the tiles on a word-based board game.

  • Book a professional photo shoot. During a photo shoot, have both you and your partner write down sweet messages on chalkboards and hole them up. Your message will be something like ‘I’m pregnant.’ Then face each other to reveal what was written. The photographer will catch your partner’s surprise.

Funny Pregnancy Announcement Ideas

You can be as creative and goofy as you want when announcing your pregnancy. If you enjoy a good laugh or tongue-in-cheek humour, some of these ideas might be right up your street:

  • Have your son or daughter deliver the news. Have your older child wear a T-shirt or hold a sign that has ‘only child’ crossed out and replaced with ‘big brother’ or ‘big sister’.

Sibling pregnancy announcement ideas
  • Focus on the bump. Photograph yourself wearing a top with ‘bump’ written over your belly while your partner holds a sign that reads ‘under construction’.

  • Let people know what’s baking. For a play on the classic ‘bun in the oven’ idiom, put an actual bun in the oven and pose in front of it. Share the photo on social media or via email and see who guesses what you mean first.

  • Riff on famous quotes or lyrics. If you and your partner have a favourite movie, TV show, book or song, do something creative with a well-known song lyric or famous quote, adding your own play on words to deliver your message. For example: ‘Here’s looking at you, KID!’ for lovers of classic film noir. Or maybe you prefer spy films: ‘My name is Bump, Baby Bump’. The possibilities are endless! Create an image of it or record a video of the two of you dressed up and performing the line to share with your friends and family.

Cute Ways to Announce Your Pregnancy

If you’re looking for cute pregnancy ideas, maybe one of these will melt your heart:

  • Box of treats with a message. For sharing your news with workmates, you could bring in a box or tray of doughnuts, cupcakes or muffins with the news written inside the lid or spelled out in icing.

Announcing your pregnancy at work
  • Furry messenger. If you’re a pet lover, you could have your little furry friend wear a bandanna, T-shirt or sign with the message: ‘My parents are getting me a tiny human’.

  • Personalised babygrow. Buy some babygrows and have a personalised message – for example ‘Can’t wait to meet you!’ printed on them to hold up and be photographed with.

  • Career-themed message. Why not say it with a message related to your line of work? For example, if you and your partner are tech nerds or work in IT, you can make personalised T-shirts that say ‘loading…’ to represent your littlest techie who’s busy getting ready to arrive.

Fun Ways to Announce a Twin Pregnancy

Pregnant with twins ? Make your pregnancy announcement double the fun with one of these ideas:

  • Eating for three. Take a picture of yourself holding a bowl that has the words ‘eating for three’ written on the side. This is a great picture for sharing on social media, too.

 How to announce a twin pregnancy
  • Copy and paste. Reveal your news with personalised infant T-shirts — one that reads ‘copy’ and another that says ‘paste’. Or perhaps something like ‘We hoped for one...’ written on one T-shirt and ‘...But got two’ written on the other. The great thing about this idea is you’ll be able to use the tees after your little ones are born.

  • Everything’s better in pairs. Buy two pairs of baby booties – or even two whole baby outfits – and have a friend take a photo of you and your partner holding the booties, hinting at what’s to come. You can also use this photo on your pregnancy announcement cards or on social media. While you’re here, check out our list of 100+ twin names in case you’re stuck for ideas.

Pregnancy Announcement Ideas for Telling the Grandparents

Announcing the news of your pregnancy to your family and the soon-to-be grandparents is a special moment you’ll all remember for years to come. Here are some ideas for how to announce your pregnancy to the grandparents:

  • Grandparents choosing their nicknames. Let your parents choose what they’d like their grandchild to call them with a box full of ‘my name is’ cards with different options written on them like grandad, grandpa, gramps, granny, gran etc. This is an especially great idea if you’d like to reveal your news on Father’s or Mother’s Day.

Pregnancy announcement to grandparents
  • Blindfolded take-the-hint game. This game has been making the rounds on the Internet. Tell your parents you want them to try the latest internet challenge, where they have to tie a pair of shoelaces blindfolded. Once their eyes are covered, give them a regular shoe first, then swap it for a baby bootee. Don’t forget to have the camera rolling so you can capture their reaction when they twig.

  • Personalised announcement gift. Give the grandparents-to-be a gift of a framed picture of your pregnancy announcement card along with a printout of your ultrasound scan.

  • Photo op to remember. While taking a family photo, instead of shouting ‘cheese’, have you and your partner shout ‘We're pregnant!’ The best part about this pregnancy announcement idea will be the immediate reaction captured on camera.

  • Fortune cookie message. Make your own fortune cookies or order them from a local bakery or confectioners, with your happy news on the little strips of paper inside. After eating a takeaway or home-cooked dinner, pass the cookies around to your loved ones.

Ways to Announce Your Pregnancy on Social Media

Many of the above pregnancy announcement ideas can easily be shared over social media, especially the ones where you can take a photo of the reveal, but the following ideas are tailor-made for social sharing:

  • How big is my baby? A popular way to announce your pregnancy on social media could be to share a photo taken of you while you hold a fruit in front of your belly, representing the size of your baby. For ideas on which fruit or vegetable to use, check out our pregnancy calendar and find your pregnancy week. For example, at 17 weeks you’ll need to pose with a pear.

Announce your pregnancy using fruit as the baby’s size
  • Message board. For something elegant, ask a graphic designer or talented friend to create an image (or create one yourself) that says something like ‘We’re having a baby’ or ‘The adventure begins on (fill in the due date)’ or ‘Our family is growing.’

  • Pose as a maths equation. Have a wall or blackboard prepped with a giant plus sign, an equal sign, and the number 3 (if this is going to be your first baby – if you already have children, include older siblings in the picture and adjust the sum accordingly). Now, insert yourself and your partner either side of the plus sign and have a friend take the picture. Share the photo on social media.

  • Get seasonal. If your announcement coincides with a seasonal festival, this could inspire the theme of your announcement. For example, if you’re making your pregnancy announcement around Halloween, carve some pumpkins representing your growing family to photograph and share. The simplest way is just to arrange large and small carved pumpkins with names on them and a question mark on the smallest. If you want to get really creative, the ‘mummy’ pumpkin could have a cutaway in her ‘tummy’ revealing the tiny ‘baby’ pumpkin inside.

  • Spread the buzz with coffee cups. Coffee lovers, this one’s for you! Assemble a display of paper coffee cups from your favourite café. Have two big ones representing you and your partner, and a smaller espresso cup representing your baby. Take a photo and share with the hashtag #babyccino.

  • Film poster. Movie buffs, why not create a pregnancy announcement movie poster? All you need is a good photo of you and your partner, some editing skills to add the movie title, your and your partner’s names along the top as the starring actors, and the due date to go under the words ‘coming soon’. You may also find plenty of online templates. This one’s bound to be a box-office hit among your friends and family!

  • Family-sized shoe line-up. Show the new addition to your family with a photo of a row of shoes including yours, your partner’s, and some tiny booties representing your baby. If you have a cat or dog, you could show your and your partner’s feet in socks, along with your pet’s paws and tiny baby socks.

The Bottom Line

We hope these pregnancy announcement ideas will inspire you to find the perfect way to surprise your family and friends and make learning that you’re pregnant almost as magical an experience as it was for you.

Meanwhile, now that your creative juices are flowing, you might like to start gathering ideas for your gender reveal party if you plan to throw one.

How we wrote this article
The information in this article is based on the expert advice found in trusted medical and government sources, such as the National Health Service (NHS). You can find a full list of sources used for this article below. The content on this page should not replace professional medical advice. Always consult medical professionals for full diagnosis and treatment.